Ques 1.

What is business ethics? Describe the broad areas of business ethics.

Ques 2.

What do you understand by private brands. Differentiate between private brand and national brand?

Ques 3.

Classify rural retailing formats and distinguish how are they different from urban retailing formats?

Ques 4.

What are the precautions to be taken while handling technology in retailing?

Ques 5.

Explain liberalisation and its impact on retail industry?

Ques 6.

Briefly explain the factors that can influence decision regarding store location. Give examples.

Ques 7.

What do you understand by sourcing? What steps would you intend to adopt in identifying suppliers for a retail unit?

Ques 8.

State the ways by which a franchisor can ensure uniformity in quality across the franchisee chain?

Ques 9.

Briefly explain the steps of consumer buying decision process?

Ques 10.

What is the need for understanding consumer behaviour? Describe the factors influencing retail consumer behaviour.

Ques 11.

Explain the meaning of retailing. What are the challenges a retailer faces for retailing in India?

Ques 12.

What is traditional retail format? State the relevance of traditional retail formats in the current retail business environment?